Monday, June 6, 2011

Google Decides To Appeal in the Swiss Highest Court to Win the Street View Privacy Battle with the Authorities


Google Street View Car in Geneva, Switzerland.                                   Image via Wikipedia
This Wednesday, Google has announced that it will now be taking a full-class action against the ruling which restricts the giant company of making completely sure that every person or car which is being pictured to build the Street View are absolutely unrecognizable in every regard. Google declared that it be now appeal in the highest court in Switzerland. Google was initially dragged into courts of Switzerland in November, 2009, as the official data protection watchdog of the government claimed that Google on several occasions has violated the general terms of privacy. The claim majorly alleged that this coverage of Switzerland streets being done by the company has broken privacy rules, as similar complaints were also addressed in many other countries within Europe too.

Google stated in its official statement that "In the interest of Internet users and Swiss companies, Google will lodge an appeal before the Federal Tribunal so that Street View can still be offered in Switzerland.” Google has also cried that it might just have to suspend its service in Switzerland forcefully even though it claims that its services are used more than "half of the Swiss population."
The stance of Google's global privacy counsel administration is very clear, as it claims that almost "Ninety-nine percent of people are not identifiable." Moreover the official statement went on complaining that "The decision of the Federal Administrative Tribunal requires us to guarantee that 100 percent of faces and license plate are not identifiable. We simply cannot comply with that.
On the other hand, the Data protection commissioner of the Swiss government, Hanspeter Thuer, straight forwardly accused that Google is not cooperative in applying their recommendations, whereas Google is asserting that has complete confidence in the automatic blurring system which eradicates the recognizable faces and vehicle registration plates.
The Federal Administrative Court just declared last month, that Google should abide by the hearing, which restricts the company that all faces and number plates, in any case, must be unrecognizable before could be published anywhere on the Internet. The ruling of the administrative court went on justifying that, according to their conclusion, despite the public interest of having the visual record and the Google’s own commercial interests, they can still not be more important than an individual's right over their own image. It stated that there will be no compromise over the verdict that "the pictures can be made more or totally unrecognizable, and this is a proportionate measure."

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