According to the report of a recently conducted research, the analysts have declared that Research In Motion has laid off even more of its market share to the giants, Apple and Google, in the extremely competitive U.S. smartphone market than ever before. Now that the two mobile phone giants are attempting to cut price targets, it has raised even more concerns for the BlackBerry maker. Even this Friday, the shares of RIM kept on declining, as the research firm stated that the market share of company has been reducing constantly since three months now.
Image via CrunchBase Meanwhile the rapidly grown Android platform of Google has peaked up to a 36.4 percent shares in its value and Apple's iPhone increased to a 26 percent, whereas, RIM kept falling down and has lessened down to 25.7 percent from its 30.4 percent share last quarter. These statistics were published in the report of comScore, whereas it has lead to a drop of RIM’s position from second to third in the market. This on-going struggle of RIM is very much unlikely to get easier any soon, the upcoming new iCloud service of Apple is anticipated to cause even more troubles for RIM, predicts Sterne Agee analyst, Shaw Wu.
The shares of RIM, who was once the leader in the corporate smartphone market, have almost lost all of their value since Apple's iPhone and Google's Android software completely transformed the whole sector. The shares of RIM have gone 3.7 percent lower on the Nasdaq at $38.93, which is the first time they ever went below $40 since March 2009. Many analysts claim this downfall of RIM to be aided by its poor price targeting in stock citing concerns, increasing competition and uncertainty in the timings of launch of new product.
The new BlackBerry Bold, a touchscreen model of RIM, was actually announced to be released in "summer," i.e. somewhere early May. But this mobile is not even reaches the stores until September yet, pointed out the tech blog Boy Genius.
UBS, which has cut its price target to $45 from $60, states that according to it, the management of RIM is not exactly optimal. Sterne Agee, which has made the price cut on stock from $52 to $44, declares that the launch of iCloud will result in even more damages of RIM. It said that some of the features of iCloud are even more attractive than RIM's own push network technology.
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