Image by TalkMediaNews / via FlickrThe experienced and one of the most popular TV commentators, Glenn Beck, will be leaving from the Fox News talk show within next few months. Though he is, in advance, working hard in arranging his next endeavor, which will be a daily deals website. Glenn Beck’s own personal production company, Mercury Radio Arts, will be soon officially launching MarkDown.com. This website will be quite similar, in features and offers, to its rivals like Groupon, LivingSocial. There are thousands other deals group buying website companies in the market, Back hopes to make his website different from all the others. It has been revealed that this website will offer daily deal considering enough people have purchased it within a specified time limit, the first deal of the website be the offer to buy chocolate worth $20, in the retail price of $10 from Chocolate.com.
Markdown will also be having a showy referral system offering deals like; if a user refers to someone for visiting the website and that someone ends up buying some deal from it, the first user will get 10% more discount on the discounted price. In essence if a user is able to make 10 successful referrals to friends, it will get the promoted item for free. Beck has introduced this new website on his own personal page, saying “Markdown is a place where I will be able to connect you directly with the products and retailers that I love.” Adding underneath “…But, best of all, Markdown is a place where my personal slogan and values will be brought to life.”
Perhaps Beck has begun initiating the new website and help in its growth. It was also expecting his popularity and long list of well wishers to mention in a The Wall Street Journal article that Beck has all the intention to promote Markdown.com through its entire media empire, comprising of not only radio show or newsletters but also the news website, TheBlaze.com.
The Fox News shows that Beck was a very controversial one, which had an advantage of pushing him into a lot of spot light. He lost most of his charm, along with the interest of the advertisers, which soon began cornering him after he had called the U.S. President, a racist. After which his TV Show began to have dropped its ratings. Hence, making and managing a company, in rival to Groupon does not seem as a very obvious and easy decision for a TV and radio commentator. Though it can be said, due to the controversies of his TV Show, Beck does have a very loyal set of fan.
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