Monday, May 16, 2011

T-Mobile Releases Its Own Branded Browser Add-On Software for Voice Calling Among Facebook Friends


T-Mobile USA has now recently launched a new service, which is being considered to be pretty unordinary kind of service by a phone company. T-Mobile USE has now released the facility to make free calls via Facebook, while being on a computer. T-Mobile has released several versions of the add-on freeware for internet browsers on this Tuesday.
This service is very simple to get started with, after installing the add-on in your internet browser; a phone icon will start appearing along with every name of your facebook friend as they appear in the chat section of one’s Facebook page. Once you’ve clicked that phone icon to initiate the call, it gets connected through the Internet connection immediately.

The only things required for the caller or the receiver is to have to be logged on to Facebook along with definitely at least the headsets and microphones/speakers for the conversation to take place.  Quite beneficially, even the add-on software is not necessary to be installed on the both users browser; the call will also make it through if only the caller has the software and not the reciever.
Surprisingly the title name given to the add-ons is not only T-Mobile but "Bobsled by T-Mobile." As the company is using the brand name ‘Bobslef’ and hoping to expand the service of Internet-calling features, like perhaps having phone apps which can directly take calls to and from Facebook friends. While the add-on and the service remains completely free at the moment, there is also a slight possibility that later on T-Mobile starts charging for this service. They can also benefit out of this service by placing adverts around or during the calls.
According to the Vice President of Marketing at T-Mobile, Brad Duea, the reason for putting the brand name of "Bobsled" is to make more audience aware of the T-Mobile's brand. There is also the chance of only the brand name surviving anyway, as AT&T Inc. is working to get regulatory approvals to close deal on their acquisition of T-Mobile against the agreed $39 billion.
There have been previous attempts by companies to offer such Internet calling with some what kind of integration with Facebook. T-Mobile has used technological assistance from Vivox Inc. at the backend for Facebook calling. Vivox Inc. is known for providing voice communications in several of the most famous online games, including "Star Wars Galaxies."
This codenamed software of "Bobsled," which has now turned out to be branded, is available on the market for a several months now. Probably it was being experimented by T-Mobile and Vivox as it had the name of "Vring" at that time. The official release and the relation with T-Mobile were revealed just now.

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