Monday, July 4, 2011

Google’s former CEO and Executive Chairman, Schmidt, Reviews Its Rivals Including Microsoft, Apple, Facebook at an Interview


Image representing Eric Schmidt as depicted in...Image via CrunchBase
Eric Schmidt, Google’s co-founder and executive chairman, stated that his company is a member of “gang of four” kings leading the consumer technology. His list of these four kings including, except Google, AmazonApple and Facebook hence it specifically ruled out Microsoft. He was giving an opening interview at the All Things D conference, held in southern California. Schmidt was very certain to ignore the world’s largest software company in the race of enterprise, he stated that Microsoft was “not driving the consumer revolution in the minds of consumers.” He explained that most of the profits of Microsoft are gained by the corporate sales and not from consumers. Schmidt did not even include the Xbox gaming system in the evaluation as he stated it was “not a platform at the computational level.”
Schmidt made it sound like a threat for Microsoft, that it should be afraid of Google and its enterprise space. Schmidt declared that we are all seeing “the death of IT as we know it,” as innumerable companies are taking the major step of moving their data from local servers to online servers. Microsoft is one of the great rivals of Google, in the race to release better cloud-based services in the market.
Schmidt had ambivalent words for Apple; Google has partnered Apple in some cases like search and maps, but it is also among its chief rivals in cases like mobile operating system. Schmidt admitted that Apple has very “beautiful products” in the market, but also stated that the company is a little too harshly on its iOS developers. He said, on the contrary, that the developers of Android relatively enjoy more freedom in the app development and releasing sector. He stated that “Apple’s model is the reverse of the Google model,” adding that “the Google model is, let the market decide.”

While talking about Facebook, Schmidt only had praises, he said that “For years, we missed something: identity.” “The industry missed it and Google missed it … Facebook is the first general way of disambiguating identity, and that allows you to build a platform,” he admitted. There was also a confession by former C.E.O. of Google Inc. that Google “screwed up” in some case in its early social media efforts, specifically mentioning its short-lived Google Buzz platform.

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