The Experiments of Wal-Mart to For Trying the Online Grocery Delivery Service Begins in California

                                   Image via Wikipedia

Wal-Mart Stores Inc has been experimenting new things with its large chain of stores, its latest endeavor in these experiments it to experiment with an online grocery delivery service. According to a representative of the company, this service is being experimented on trial basis with the customers of San Jose, California. These experiments, to some extent, confirm the previous rumors about worlds the biggest retailer, attempting its luck to master a new field of online grocery delivery. These attempts of the company are apparently going on since quite a few past years.

The demonstration of this new service, titled "Walmart To Go" is very user-friendly and easy, where the customers simple has to begin by visiting the website Walmart.com for making the order. These orders will imaginably be groceries and consumables, located in the relevant department of Walmart store, than these items will be delivered to the user’s residence or any other appropriate destination, as explained by the representative.

The major products catered by this service mostly includes the fresh produce including meat and seafood, frozen, bakery, baby, over-the-counter pharmacy, household supplies and health and beauty items. No further detail more than this was provided at the time.

Other such services offering such online grocery services did inarguably face inevitable difficulty in the progress of their business as these products are extremely perishable. Analysts even quoted that previously several businesses have to shut down themselves because the delivery of the food is to be made fresh and that added with the small profit margins of the industry.

If in case, these experiments of WalMart somehow end up positive and the company decides to eventually enlarge it’s this online grocery delivery business, it will be facing competition with Peapod and Amazon Fresh.

According to a report of the media, it said that this experiment of the Walmart's U.S. grocery business previously produced an approx. amount of $140.6 billion of sales in the past year, which was almost a 2.1% from the previous year than that. Groceries are responsible for a large 54% of the overall revenue of the company in U.S. calculated by the annual end-of-year evaluation on 31^st January, 2011.